This is how we work, this is our process.

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We dare to say, the ideation process is our most powerful skill. After deep and focused research aimed at understanding clients' and users' wishes and needs, the concept creation is where we feel strong. 

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The following images present some of our work–design concepts for accessories and equipment–within our long-time cooperation for Skoda Auto. The project aimed to present the emotional aspect of the Skoda brand: to set the creative mood, engage children–future customers, bring fun and extend the portfolio of so far utilitarian, pragmatic and simply clever solutions.

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The cutlery, however, is a specific project – the subject of local competition (Homage to the designer Jan Calovka, who is the author of Brusel 58 cutlery) which brought us the second place.